Polaris
Polaris

For almost 50 years, Polaris has been making machines that not only take you out there, they offer you a way out. A break from the routine. An escape from the ordinary. A moment of freedom.

Snowmobiles came first in 1954 and quickly established a track record for advanced engineering. All-terrain vehicles followed in 1985, and since their introduction have set the standard for performance and innovation. 1992 saw the arrival of our personal watercraft and their unprecedented combination of power and comfort. Then in 1997, the Polaris Ranger was born, creating a whole new class of off-road utility vehicles. In 1998, we introduced Victory motorcycles, and four years later turned the motorcycle industry upside down by launching the first factory custom-order program and the sleek Victory Vegas cruiser. Now, Polaris is applying nearly 50 years of engineering and design expertise to a new line of commercial-grade utility vehicles and equipment: Professional Series Workmobiles™.

Of course, there's more to having a great time than just a great ride. So we also make Pure Polaris parts and accessories designed to match our machines better than anything off the shelf, and a full line of apparel and collectibles to stylishly capture the spirit of Polaris. We even offer financial services to make getting on our machines, and out into the open, easier than ever.